I just found out that “Done for the Day”, a painting of bactrian camels that I photographed in Mongolia at Arburd Sands last September has been accepted into the Society of Animal Artists jured show “Art and the Animal”. In the animal art world, this is the most prestigious show and entries come in from all over the world. I have been entering and not getting in for five or so years, so success is sweet indeed. Here’s the painting:
More later.
I have gotten permission from the President of the Society of Animal Artists to post this message that she sent by email to all of the members today. If you have had a bad experience at a wildlife art show or not been able to get a refund from a show you had to pull out of, please contact me.
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ATTENTION Fellow SAA Members!
It has recently been brought to my attention that there is an unscrupulous promoter who is targeting wildlife artists. Several of our members have complained about the lack of promotion for these shows, the failure of the promoter to provide refunds for their fees even when they canceled months in advance, etc. Some of the artists have even said they have been threatened with legal action just because they were attempting to get refunds. So please BEWARE of promotions for shows you’ve never heard of, in locations which would probably not be great for sales even in the best of economic times. Don’t be afraid to check with your fellow artists to see if they are familiar with a promoter, or a specific show. And ask for references from artists IF you consider signing up for a show. Don’t accept just one or two references; ask for the entire list of artists who have previously participated in one of the promoter’s shows! Be very, very cautious! None of us can afford to pay large amounts for booth fees, and the costs of a hotel, etc., to participate in a show that isn’t going to be productive for us.
Some Red Flags:
· A large upfront payment required
· No written refund policy for cancellations
· Entry and booth fees, but no commission – The promoter has no “skin in the game” which could lead to little or no promotion.
· Promoter unwilling to provide names of artists who have shown at previous shows or data on sales and attendances of previous shows
· First time shows – Even though every show has to have a first time, check to see if the promoter has had successful shows elsewhere.
As some of you may remember, I blogged a for a few weeks on marketing and two items I discussed were “spend as little money to market your work as possible” and “strength in numbers”.
Today I’m proud to announce that Lost Coast Daily Painters is up and running and listing paintings on eBay. Here’s the press release that went out yesterday:
HUMBOLDT PAINTERS GET CREATIVE ABOUT SELLING ART BEYOND THE REDWOOD CURTAIN
If the economic slowdown has a bright side for artists, it is this: the opportunity to explore new ways to create and sell art. “My paintings range in size from quite large to very small, and for a long time I’ve wanted to find a format for showing and selling my small pieces.” said Eureka oil painter Kathy O’Leary. “This is a good time to take some chances and try something new.”
A group of five Humboldt County artists have joined together to take part in a growing international trend called daily painting. Painters complete one small work every day, post it on their blog, and sell it on eBay. The top-selling daily painters have cultivated large audiences and built a steady income selling paintings online.
Eureka author Amy Stewart is a student of oil painter Linda Mitchell. Last summer she went to Santa Fe to take a workshop from one of the most successful daily painters, Carol Marine. “Painting is really just a pastime for me,” Stewart said, “but I’m very interested in seeing what artists can do with technology and social networking. I’ve been blogging for years, and I was intrigued by the idea of selling paintings online and building an audience that way.” At the workshop she learned techniques for composing and finishing small, quick paintings, as well as eBay selling tips.
Now Stewart, Mitchell, and O’Leary have joined together with Dow’s Prairie artist Susan Fox and Eureka oil painter Rachel Schlueter to sell their paintings online through a group blog, Lost Coast Daily Painters. New paintings will go online every day, with bidding starting as low as $25 on eBay. A “Buy It Now” page lists paintings that are available for a fixed price directly from the artist.
Like most professional artists who participate in daily painting blogs, Mitchell plans to continue showing her work in galleries. “I’ll sell small paintings online, and work that I’ve shown before,” she said. “My larger paintings will continue to go to galleries. Most people want to see a larger piece in person before they buy it, and galleries are the place to go for that.”
Schlueter looks forward to the challenge of posting smaller works every week. “The idea is to do something fresh and spontaneous and put it out there, and then just move on to the next painting,” she said. “And it’s nice to be part of a group blog. That makes it easier to have something new up every day.”
Connecting with artists and art lovers around the world is another attraction, according to Fox. “I’ve been selling small paintings on eBay as an individual,” she said, “but I’m really looking forward to marketing my work with four of my colleagues and friends. Daily paintings are a great way to buy a single special piece or start a collection very affordably.”
Visit lostcoastdailypainters.blogspot.com for new work by each artist and links to other daily painting sites around the world.
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I still have two paintings listed, but time is running short. Scroll down to find them and click to bid.
Here’s a preview of one of two paintings that I’ll be listing on Monday. There are five of us and we each took one weekday, so there are new listings Monday through Friday. We’ve already had sales before the official publicity kick-off, which is very encouraging. I have multiple bids in on “Pismo Beach Sunrise” and “Wyoming Cottonwoods” is being watched.
Without further ado, here is “Morning Near Goose Lake”-
Paintings that don’t sell will move to our “Buy It Now” page and will be available for a set price.
UPDATE 3-4-10: Life brings change and I am no longer a member of Lost Coast Daily Painters. My career is taking a different path since last year and I find that I must concentrate on that. Three new artists have now joined the group and I encourage you to click on over and take a look at their work.
It took about 48 hours, but a pretty satisfactory response has come from Zuckerberg and company. This was posted on one of the Groups that formed to fight the change. The Facebook-formed Group mentioned below has almost 30,000 members as of 7am PST.
I do believe they’ve got it:
OFFICIAL RESPONSE FROM FB SPOKESPERSON BARRY SCHNITT:
Hi everyone,
First, I want to apologize for the delay in response. It’s been a long day with lots of interesting and constructive discussions. Second, I want to thank you for your questions and concerns. As Mark expressed in his blog post on Monday, it was never our intention to confuse people or make them uneasy about sharing on Facebook. I also want to be very clear that Facebook does not, nor have we ever, claimed ownership over people’s content. Your content belongs to you.
We do need certain licenses in order to facilitate the sharing of your content through our service. That’s where the Terms of Use come in. The fact that you’ve raised the questions you have is proof that we haven’t done a good job explaining these licenses in the actual language of the document. In fact, as we were working to answer your questions, we realized the new version of the Terms might technically permit some of the hypothetical situations people have offered. I can assure you, however, that these hypotheticals aren’t ones we had in mind when writing the Terms, and that selling user information for profit or using it to advertise Facebook in some way was never part of our original intent. Assurances aren’t enough, though, and we plan to codify this in our revised Terms through simple language that defines Facebook’s rights much more specifically.
In the meantime, we’ve decided to revert to the old Terms as we work to address this. Mark has explained this in more detail in another blog post (http://blog.facebook.com), and we’ve created a group where people can provide input (http://www.facebook.com/group.php?gid=69048030774). We hope you’ll join this group and post comments. We promise to use these comments to help construct a new Terms of Use that reflects the principles around how people share and control their information, and that’s written clearly in language everyone can understand.
I hope you don’t think your participation in this discussion was a waste of time. Honestly, your questions were very helpful to us in arriving at what we believe is the right decision. Also, I think your questions will continue to be useful as we’re crafting a new Terms.
Again, thanks for the fruitful discussion and a special thanks to Anne Katherine and Julius for setting up this feedback forum. We hope you’ll all join our “Facebook Bill of Rights and Responsibilities” ( http://www.facebook.com/group.php?gid=69048030774 ) group and continue discussing these issues there.
Facebook recently changed its Terms of Service (TOS) in a way which explicitly gives them unlimited, forever rights to whatever content you post there. Three Groups have formed so far to fight this.
Read more about it here
Regardless of the fact that we all might as well accept that anything we put up on the Internet is there forever and can’t really be controlled, that does not give someone like Facebook the right to appropriate their user community’s intellectual and copyrighted property for their own possible future profit. That’s not sharing, it’s theft.
Take Care of Yourself!
Even in the best of times, and this ain’t them, it takes energy and decent health to put in the hours needed to paint and take care of all the other parts of having a career. It’s also easy to get down, if not depressed. You know you have to nurture your art, but you also have to nurture yourself. And that’s a guy thing, too.
I’ve learned this the hard way having dealt with chronic sinusitis for ten years. It manifests in a low grade fever that leaves me too fatigued to do much of anything. I generally have it under control, but always need to be vigilant about getting quality sleep, eating right and exercising. I also get a massage every three weeks to keep me tuned up. I accept that I’m going to have to work at staying healthy and that it is as much a part of my routine as getting to the studio in the morning.
Exercise is really important, especially if you sit or stand all day at an easel. “Studies have shown” that the two most effective forms of exercise are walking and gardening, so you don’t have to join a gym or run marathons. We walk our dog 30-40 minutes every morning unless it’s pouring rain. Longer walks on the weekend. Nighttime walks too, which are fun because sometimes a couple of the cats come along (Fortunately, we’re on a dead end street with very little traffic).
I do like to garden. I just planted some primroses, pansies and tigridia bulbs. This year we plan to do a serious vegetable garden and see how much of our own food we can grow. (Wish we could grow our own peanuts. What will they recall next?)
You need to find what works for you. But being physically active will make you feel less tired.
I do yoga at home, too. It feels so good to stretch, especially my shoulders.
Eating well seems challenging sometimes, but try to have good quality, quick to fix food around. Maybe popcorn for a snack instead of chips. We keep sugar-free pudding cups, Laughing Cow cheese, string cheese and nuts on hand. I have half a protein or energy bar in mid-morning and afternoon so I don’t crash. My evening treat is a few squares of 80% very dark chocolate. We usually have a glass of red wine with dinner. I stay low on the glycemic index to keep my blood sugar stable. We just made our first soup stock from a chicken carcass (new Joy of Cooking) and added wild rice, celery, mushrooms and carrots. We’re still putting raspberries and blueberries on our cereal from what we picked last year and put in the freezer and there are still three bags of apples in the frig for Waldorf salad, cobbler and just eating. As with exercise, see what will work for you.
Even if you don’t have space for regular vegetable garden, you might try salad greens on a sunny window sill or blueberry bushes in containers.
Feel free to post comments to share your own ideas and thoughts and what works for you.
NEW PAINTINGS!
Drawing and painting animals has come relatively easily for me. It’s what I seem to have a knack for, not that I haven’t put in a lot of work at it. But landscape, now that’s a whole other challenge. I finally decided that I was going to get this “tree thing” down. I’ve been hacking away for the last few months doing small studies of trees in interesting light with cast shadows and I believe there has been progress. More next week.
Who’s Your Buyer and how do you get your work in front of them? We’re pretty much all going to have to be lean and mean in promoting our art. It’s called “targeted marketing”. Which means knowing who your buyer is.
When I went through the process of creating my marketing plan with a counselor from our local Small Business Development Administration (SBDC) office, the first homework I was given was to pretend that my buyer was sitting in a chair across from me and then describe them. Beyond the general question of who buys original art, who do you think will be interested in YOUR art? In my case, we somewhat humorously pegged my target buyers as “rich celebrity environmentalists”.
More realistically, it’s someone with a certain income level and probable interests in nature, environmental issues, travel and the outdoors. If you request advertising rate cards from a national magazine, they usually include demographic information on who their readers are to demonstrate the kind of eyeballs you can expect to view your ad. You can create the same kind of thing yourself to help decide where it makes the most sense to put your efforts.
I was talking about marketing approaches with an established artist at a wildlife art festival a few years ago. My specific question was where to look for galleries. His advice was to try place my work in locations where there were people “needing” to furnish second and third (!) homes. I’ve got to say, living in a county where the average income is $38,000 a year, that thought truly hadn’t crossed my mind.
Use the Internet- The world’s going digital. The US Postmaster just asked Congress for permission to cut the number of mail delivery days in the future because they are losing so much money. One reason is email and other types of online communication. I know that there are a lot of technophobic artists out there, but you’ve somehow got to suck it up and check it out, if for no other reason that using the internet takes time, but next to no money. At this point everyone pretty much knows that you have to have a website, same as you need a phone.
But when you bring up blogs, Facebook, Twitter, etc. the reaction usually seems to be a cri de coeur that there aren’t enough hours in the day as it is. My objection was that I couldn’t imagine that anyone would care what I had for breakfast (homemade muesli with berries from our garden, usually), so why should I take the time to do a blog. But……..when I evaluated it in terms of my marketing plan and learned how easy they are to do and that, unlike the website, I can update it myself at will in a far more dynamic way, I decided to give it a try. I approached signing on to Facebook the same way. An unexpected fringe benefit is the pleasant, informal contact with artists all over the country and the world.
Twitter I’m not sold on yet, but I monitor it with the idea that it will probably be just the thing at some point.
I encourage you to set aside an evening and check out Google’s Blogspot and also WordPress, which is what I use. Blogspot is probably easier to get started with, WordPress is more sophisticated in how it does things. You can register on both Facebook and Twitter, then just lurk around and see what you think. None of this is permanent. You don’t have to tell anyone. You can register and then cancel if you want. Be aware though that Twitter currently makes it very difficult to sign up again if you close your account.
Let me know if you start a blog or get on Facebook. I’ll be interested to hear what you think.
TWO NEW SMALL PAINTINGS
I originally started this as a demo for my painting class and thought it would be fun to finish it. I also have a commission that involves Herefords, so it’s doing double duty.
I did this one yesterday in a couple of hours. Sometimes it’s fun just to smoosh the paint around.
And, finally, a drawing of some grouse that I photographed in Mongolia. Not sure of the species yet.
I really like the work of Mark Eberhard, who has a background in graphic design and uses it to great effect in his paintings. When I saw the image I shot of what was a good-sized flock, I was struck by the pure design possibilities. To be continued…..
CONTINUING FROM LAST FRIDAY-
Strength in Numbers! If you think about it, one could say that the ability to be alone and self-motivate are prerequisites for being a working artist. In a sense, painting is a “solitary vice”. So, it may take some conscious effort, in planning the marketing of your work, to consider the multiplier effect of joining with others. This hit me two years ago when I was offered the opportunity to have a solo show at a financial management company. (I should note that where I live there are really no commercial galleries as the term is generally understood. Most spaces, some of which are very nice, are “piggybacked” on another business. However, the community is very supportive of its artists and finding a place to show art publicly is pretty easy. Sales are uncommon, but, boy, do we get fussed over.) I’ve had a few solo shows here and have always gotten a gratifying turnout. But it occurred to me that if I invited some of my animal/nature artist friends, it would not only be more fun, but that then their “fan base” would see my art, too.
I invited four colleagues and they all said “yes”. The reception was packed, I sold two giclees, another artist sold one and a good enough time was had by all that we decided to do it again. Last year we added a couple of new artists and moved to a different venue. We also invited the local wildlife care center folks to attend with a couple of their birds as an added attraction. Once again, a great turnout, both for the reception and during the month that the show was up.
The next show, Wild Visions 3, will be in October and we will have a nationally known wildlife artist as our Special Guest (more later). While, in a sense, it’s “my” show, we all pitch in with ideas (one of the other artists came up with the name) and work the reception. We’re exploring various ideas for “growing” the show.
Should you consider finding a small group to show with whose work is complementary to yours? With the right people it really is “the more, the merrier”.
What’s Your Story? There’s a lot of artists out there. Good ones, too. How do you make your work stand out? One way is your Story. What is it that sets you apart? If you’re going to successfully get local or national editorial coverage (back to last week’s “spend no money”), you have to have a hook to get the attention of a reporter or editor. Not to mention collectors. They are buying your story along with your art.
Now, you can’t just make something up out of whole canvas, so to speak. And you don’t need to. You’re an artist. That gives you a leg up already since people in general are really interested in what artists do and get a kick out of knowing one. Find something particular that you do and why, test drive it and see what the response is.
I like to travel and it’s a necessary part of creating my art. I happen to really like Mongolia, which has a certain cachet as a destination. So, for me, it’s kind of a no-brainer. My story is my travels to Mongolia and the paintings and drawings that are the result.
Filtering how you present yourself and your art this way can simplify your choices, too, since there’s never enough time to do everything you want/need to do.
To be continued…
NEW WORK IN PROGRESS!
I’ve been fighting off a sinus infection for the past three weeks and haven’t gotten in much easel time, but I have made progress on this new painting from reference that I shot year before last down near Cambria, California. There is a huge elephant seal colony right on the beach next to Highway 1 and they really put on a show. Lots of male posturing.
NEW CAT UPDATE!
Just for fun, here’s a few photos of Alexander, who’s doing great. He’s gotten nose to nose greetings now from two of the three other cats and one is now willing to play with him.
Susan Fox, American Artist 